To celebrate its 25th anniversary as Ghana’s most reliable mobile telecommunications network, MTN Ghana is rewarding 25 of its customers with brand new Hyundai Sonata cars among other sweet booties for customers who have been very loyal to the brand.
The MTN ‘Mega Consumer Promo’ has been designed and rolled out to ensure that at least a customer from each of the 16 regions of the country wins one of the 25 brand new Hyundai Sonata cars at stake.
This was revealed by a Senior Specialist Segment Marketing at MTN Ghana, Maxwell Arthur during a media engagement meeting on Tuesday. According to him “every pesewa spent on the network would be rewarded with a point.”
He revealed that about Ghc10 million has been allocated by the company for the purposes of this promotion – to reward customers as part of the anniversary celebration.
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The promotion is based on usage where participants accrue points via revenue-generating activities such as voice, data, SMS, digital, Value Added Service (VAS), and mobile money transactions where fees are charged.
In line with MTN’s strategic intent for 2021 which is leading digital solutions for Africa’s progress, promo points are skewed towards revenue-generating activities performed on digital platforms when a customer selects option 5 after dialing *156#.
“We see the 25th anniversary celebration as an opportunity to renew our commitment, recognize and appreciate our customers, and reward them for their value and tenure,” Maxwell Arthur stated at the meeting.
Explaining further, he said “We are just asking customers to do more of what they love doing on the network, simply exceed their target point by higher percentage margin and they will stand the chance of winning one of the 25 brand new Hyundai Sonata cars.”
MTN Ghana is expecting to give out five of the 25 cars in this month of August. Ten cars would be given out to customers that exceed their target at the end of September and October respectively.
MTN Ghana emphasized that winners of the mega promo will ONLY be notified by a phone call from an MTN authorized personnel via the number 0244 300 000.
Source: ghananewsonline.com.gh